Craig McCormick
Consultant Specialties:
​
Retail Leadership & Multi-Unit Management – Leading high-performing teams across diverse markets and operational landscapes
​
Sales Growth & Revenue Optimization – Driving measurable results through strategic planning and frontline execution
​
Employee Engagement & Retention Strategy – Building motivated teams with proven programs that reduce turnover and boost morale
​
Operational Systems & Compliance Management – Streamlining processes and ensuring regulatory alignment across all levels
​
Business Analytics & Performance Metrics – Leveraging data to inform decisions, track KPIs, and enhance profitability
​
Internal Communication & Culture Initiatives – Creating clear, consistent messaging to unify teams and strengthen culture
​
Training & Performance Development – Designing learning frameworks that elevate skillsets and develop future leaders
​
Customer Acquisition & Conversion Strategy – Implementing proven systems to grow market share and increase lifetime value
My Story
Craig McCormick serves as the Principal Consultant at R8 Engage Consulting & Media, where he brings a calm, strategic presence and decades of leadership experience to every client engagement. Known for his ability to assess complex challenges and drive results with clarity and intention, Craig plays an integral role in shaping and executing the R8 vision.
​
With a background in operational leadership, business development, and team management across both corporate and entrepreneurial settings, Craig’s strength lies in translating big-picture strategy into practical, measurable action. His approach is rooted in consistency, accountability, and a genuine commitment to seeing people and businesses grow.
​
Outside of the boardroom, Craig is an avid golfer and lifelong soccer enthusiast. He’s deeply connected to his community and believes in showing up for others, whether it's on the field, at a local event, or through mentorship and volunteer work. His balance of professionalism and grounded relatability makes him a trusted partner to clients and a vital pillar of the R8 team.
Contact
Driven by results, grounded in relationships, I’m always interested in impactful opportunities. Let’s connect.